The new public transport model for Greater Agadir has now entered its concrete implementation phase. With the progressive launch of the Bus Rapid Transit (BRT) system and the urban bus network, the capital of the Souss region is undergoing a structural transformation of its urban mobility, at the heart of the region’s modernization drive.

During this transitional phase, the operation of equipment and services is managed by the current delegate, Alsa, pending the activation of the new contractual model. This approach marks a break with previous management contracts. From now on, the State, in coordination with local and regional partners, handles major investments, allowing the operator to focus on its core mission: operating and maintaining public transport services.

The objective is clear: modernize urban transport by renewing and expanding the fleet, integrating advanced technological solutions, and improving quality, accessibility, safety, and efficiency for users.

The two flagship programs, BRT and Bus, mobilized a budget exceeding 2 billion dirhams. They resulted in several key infrastructures, including:

• A 15.5 km dedicated lane exclusively for public transport,
• A fleet of 30 BRT vehicles and 247 buses (31 articulated buses of 18 meters and 216 buses of 12 meters),
• Full equipment in operational support systems, ticketing, and intelligent management.

The system also includes a depot, a fully equipped maintenance center, a central control station, and an auxiliary post currently under construction. These facilities are designed to ensure service continuity and high vehicle availability to meet operational requirements.

The inauguration, attended by the Wali of Souss-Massa, Said Amzazi, the governor of Inezgane Aït Melloul, Mohammed Zhar, the president of the Regional Council, Karim Achengli, and the vice-president of Agadir municipality, highlights the projects as a structural lever for metropolitan mobility.

The central control station enables real-time monitoring of BRT and bus operations, ensuring punctuality, service regularity, and passenger safety, both on vehicles and at stations, with integrated video surveillance.

In a statement to MAP, the president of the Souss-Massa Regional Council praised the launch of this new public transport model, describing it as the result of an ambitious contractual program involving the State, through the Ministries of Interior and Finance, and the Regional Council. The project aims to provide Agadir with a modern, reliable urban transport system capable of meeting the city’s economic and demographic challenges.