Africa: Manufacturers Call for a New Competitiveness Framework.

African manufacturing is entering a new phase of competition. Business leaders increasingly recognise that the future of industrial development will depend not only on abundant natural resources and relatively low labour costs, but also on reliable electricity, affordable financing, efficient logistics, sound industrial policies and deeper integration into regional and global value chains.

The Pan-African Manufacturers Association (PAMA) Industry Pulse Survey highlights energy, financing and logistics as some of the main constraints facing African manufacturers. The survey covered more than 100 manufacturing companies in Nigeria and several other African countries. Despite multiple challenges, manufacturers remain relatively confident about their prospects and report gradual improvements in operational efficiency and business resilience. This suggests that African manufacturing does not lack growth potential, but needs a more stable and supportive industrial environment to unlock it.

Energy remains a particularly critical issue. For a modern factory, power interruptions do not simply mean a temporary halt in production; they increase operating costs, affect equipment life and undermine international competitiveness. At the same time, high financing costs restrict companies’ ability to modernise equipment, automate production and expand capacity. Logistics represents another major bottleneck, particularly where inadequate road, rail and port infrastructure prevents companies from moving raw materials and finished products quickly and competitively.

Meanwhile, the African Continental Free Trade Area (AfCFTA) offers a major opportunity for manufacturing. A more integrated African market could allow companies to expand their sales base and achieve economies of scale through regional value chains. However, tariffs, customs procedures, infrastructure gaps and differences in national regulations continue to limit the full potential of the agreement. At the same time, major international markets are imposing increasingly demanding environmental and carbon standards, adding further pressure on African manufacturers. Africa therefore needs more than isolated support measures: it needs a genuine African industrial competitiveness framework combining reliable energy, affordable finance, efficient logistics, skills development, regional integration and access to global markets, enabling the continent to move from a resource-exporting model towards a higher-value manufacturing and industrial economy.

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