Global industrial group Nexans is further strengthening its presence in Morocco through a project to build a third plant dedicated to medium-voltage power cables. The project represents an investment of nearly MAD 1.11 billion, equivalent to €100 million, and is expected to create more than 200 direct jobs.

The project is part of two agreements signed with the Moroccan government, the National Office of Electricity and Drinking Water (ONEE), and the Moroccan Agency for the Development of Investments and Exports (AMDIE).

The new facility is expected to expand the group’s production capacity in power cables and respond to growing demand for electrical infrastructure in Morocco and African markets.

Nexans already operates two industrial facilities in Morocco, located in Casablanca and Mohammedia, making the new project another step in the expansion of its industrial footprint in the Kingdom.

An Industrial Platform Focused on African Markets

The project is not limited to serving the Moroccan market. It is also intended to strengthen exports to several African markets, leveraging Morocco’s position as an industrial and logistics gateway to the continent.

The new plant is expected to incorporate advanced industrial technologies, particularly digitalization and Industry 4.0 solutions, helping improve productivity, quality and competitiveness.

The project comes at a strategic time, as investment in electricity infrastructure, renewable energy and power transmission and distribution networks continues to accelerate.

The decision to invest in Morocco also reflects international investors’ confidence in the country’s ability to host industrial projects with high technological added value.

With an investment of €100 million, more than 200 direct jobs and a clear focus on African markets, Nexans is further strengthening Morocco’s position within global electrical industry value chains.